Sprinklr global postcard
Client: sprinklr
agency: red hydrant
role: animator, technical dir., colorist
Whimsical. Magical. Timeless. These were the guiding words from Jan Zlotnick, who, as Global Director of Brand Strategy & Creative at Sprinklr, led the creation of video postcards for each of Sprinklr’s global offices. My role was pivotal in bringing this vision to life.
Collaborating with Red Hydrant, we set out to translate this creative directive into beautiful creative outcomes. We were tasked with integrating hidden logos into each postcard, and I used thousands of 2D and 3D particles, camera tracking, and clever animation techniques to make this happen. The process was a compliment of creativity and technical whimsy to celebrate the spirit and timelessness of Sprinklr's global community.